sportswear

@NIKE_RUNNING SP'16 Digital Campaign NYC - February & March Posts

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@NIKE_RUNNING SP'16 Digital Campaign NYC - February & March Posts

In partnership with Conscious Minds, I was tasked to shoot and creative direct Nike Running's Spring 2016 digital assets. This shoot was done in New York City. The following are some of the photos released on Nike's Instagram account last February. You may follow them @nikerunning

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@NIKE_RUNNING SP'16 Digital Campaign NYC - January Posts

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@NIKE_RUNNING SP'16 Digital Campaign NYC - January Posts

Back in November, Conscious Minds hired me to art direct and shoot Nike Running digital assets for Spring 16.  It was the first time I've CDed such a big project. Prior to the production, everyday for 2 weeks I've had conference calls with the agency and Nike going over every idea for each asset/image. 

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