new york city

Nike NYC Running with Wru Crew

We Run Uptown (WRU Crew) was started in 2013 by one man running across the George Washington Bridge each day. Since then they have grown in to a large group who meet up all throughout the week to share their love of running and work at being better. They have many events that they do such as the Subway Series, next one is on August 18th.  I had the pleasure to capture them for two hours in late June, again for NIKE. The weather wasn't the best, so we had to rush. We made do with what Mother Nature gave us though.

 

@NIKE_RUNNING SP'16 Digital Campaign NYC - February & March Posts

@NIKE_RUNNING SP'16 Digital Campaign NYC - February & March Posts

In partnership with Conscious Minds, I was tasked to shoot and creative direct Nike Running's Spring 2016 digital assets. This shoot was done in New York City. The following are some of the photos released on Nike's Instagram account last February. You may follow them @nikerunning

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